We monitor changes in consumer behaviour which impacts the attractiveness of cities. A good understanding of various factors, like e-commerce, structural stagnation of economic growth, political instability and demographic change, allow us to adapt our property offering to the needs of our retailer clients.
Our top 25 cities:
Our city attractiveness model for high street investments draws on a wide range of sources to analyse and rank main high street locations in 825 European cities within 25 countries. The 19 different indicators are grouped into four main categories: population, economy, retail property market and city quality, which are scored and weighted to derive a city’s ranking.
This ranking is enriched with the local knowledge of Redevco’s seven country teams that enables the grouping of locations into five ‘quality baskets’, ranging from ‘Excellent’ to ‘Poor’, to identify a total investment grade universe of around 165 European cities. The model is constantly under review in relation to sources and indicators to reflect the current trends and market conditions.